Wednesday, August 27, 2014

The Best Directories for SEO (Yes, They Still Have Value!)


There's no doubt that business directories still have value for SEO, particularly with local SEO.

With benefits like: natural link generation, citation building (for Google local SEO,) and targeted inbound marketing, getting your business listed on directories like Yelp, Yahoo! Local, Google+, YellowPages, LinkedIn, and countless other trusted directories, you can advance your business's local marketing efforts beyond the scope of just SEO.

However, in this short blog post, we are going to share a few of the best types of directories for SEO. These directories are often overlook yet offer the greatest value for SEO.

Vertical Directories

Whether you run a retail store or some other kind of local business, there is probably a local directory that is perfect for your business. Directories in a specific field can be perfect for generating more leads. Additionally, these types of directories offer a good source of relevant and inexpensive links that are best for SEO.

Associations

Just like standard vertical directories, associations for a local business can be a great source of targeted leads and traffic. In most cases, associations are considered the authority domain on a particular topic.

Most association memberships are reasonably prices, and members even source business to some other members. In addition to the link value and inbound marketing potential, having ties to authoritative associations can only help boost your reputation and local credibility as a brand.

BBB’s, Chambers of Commerce, other Local Websites

It’s better to conduct a Google search for your particular city and business directories. Some standard results will be chambers of commerce, local directories and other groups. In short order, with a profile listing of your business on a Chamber site or the BBB site, you can earn a powerful source of SEO-friendly links that are locally-relevant.

 

Localized Directories

Localized directories, like Yellowpages, are great to get some citations for Google plus local optimization. These websites are also occasionally ranked for localized searches. You will be able to choose from numerous websites. Submitting to these directories manually is never efficient. It’s better to hire a local search engine optimization company for the job.

How Directories Help with Local SEO

It’s very important to understand that Google always wants local business organizations to get links from some other local websites. There can’t be a better source than a trusted local directory relevant to your business. You can even get a contextual link in a news story or press release in local newspaper directories. A directory listing is very easy to submit, and gives better returns on your investment.

Local directory submissions are the most important way for local business organizations to get citations all over the internet. The best part is that you won’t have to invest a lot of money and time in creating relevant content. Not every online marketer has the time to write around 500-1000 words to get just a couple of links. However, many webmasters can easily submit the website to a few local directories every week.

It’s very important to hire professionals for the job. If you want your local SEO efforts to yield positive results, you should look for experienced, qualified and skilled local search engine optimization experts. A professional company will help you choose the best local directories for submissions, and make sure your website receives targeted traffic.

These days, you can look for organic SEO companies on the Internet. Most trusted local SEO service providers have their own websites where you can submit your queries and schedule an appointment. Since there are a lot of companies, you need to conduct an extensive research. This will help you make the best choice.

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