Click Centric SEO Provides Manual Site Audits for Ecommerce Stores

There's no question that Google is now getting more stringent in their penalties and how they punish over-optimized websites. From a simple link spam and overused keywords to overwhelming display ads versus content ratio, many of these elements (and the repercussions from Google) have made annual or semi-annual SEO site audits a crucial part of online businesses.

SEO site audits offer the business owner a holistic analysis of their site to show them what has been happening both on and off the site (in terms of SEO) and what should be happening to move forward on a safe and successful path. SEO audits are a great way of getting information to help you invest your resources wisely in bettering your business.

Ecommerce SEO Site Audits by Experienced Professionals

For ecommerce stores, there is good news on this front. Click Centric SEO, a reputable team of ecommerce SEO professionals, offers free, no obligation manual SEO site audits specifically for ecommerce sites. A specialist from Click Centric SEO navigates through your website to reveal crucial information, such as your usage of social media, links, site technical details, content, design and keyword usage, among others.

This information allows the SEO specialist at Click Centric SEO to come up with a strategy to rank your ecommerce site high while giving you insights into achieving SEO success. To learn more about how to apply for an ecommerce SEO site audit, visit ClickCentricSEO.com.

How Does Click Centric SEO Perform SEO Site Audits?

One thing that makes this company stellar is their manual site audits. Unlike other companies that employ software to perform site audits, Click Centric employs SEO professionals to get the auditing done. The object of their SEO site audits is to identify the strengths and the weaknesses of your site in relation to your competitors. There are different SEO aspects that they look into but all these can be subdivided into two: on-page SEO and off-page SEO.

On-Page SEO Auditing 

On-page SEO site audits look into factors within your website that are either wounding your ranking or bettering it. According to Click Centric, these only factor for about 30 percent of the whole SEO and site ranking. On this front, they audit how your ecommerce site is structured in relation to SEO and conversion rate optimization. The site categories and sub-categories and product pages affect its navigation which in turns affects the site’s SEO.

Click Centric SEO's professionals look at the navigation, the content and the design of the site. The latter three affect your visitors’ experiences. The professionals at Click Centric will then audit your usage of keywords where they look at how you structure the titles of your pages, use URLS, images and videos, Page Copy, Meta Data and Link Anchor Text among others. They will then check your site’s technical details which will include the coding of your site.

Off-Page SEO Auditing

On this front, the company's ecommerce SEO specialist looks at how your site relates with other sites, social media and with Google. Off-page SEO takes care of 70 percent of page rankings and conversion rates for your ecommerce site. Specialists look at your backlink portfolio, your social media presence and your use of Google analytics and other Google tools when doing SEO site audits.

They will check the quality of your backlinks portfolio and the strength of your social media presence. After a successful audit, you will receive your report with insights on how to improve on every aspect of SEO audited above. Better still, you can let the professional who did the SEO site audits optimize your ecommerce site for you.